Friday, April 20, 2012

Ultramod Mercerie - Vente au Detail



The interior of this shop is even more charming than its windows.  We found this charming mercerie (haberdasherie, notions store) with thousands of buttons, ribbons, silks, hats, feathers as we wandered out of Passage Choiseul. 
In looking for more information, I discovered the wonderful history recounted here by Colleen of Colleen's Paris.

One thing is certain, at every turn you can uncover a story in Paris.


Ultramod
3-4, rue de Choiseul
75002, Paris



18 comments:

Sylvia K said...

Another delightful capture/post for the day, Genie!! Your blog is absolutely the next best thing to being in Paris again with all its wonderful stories! Have a beautiful weekend!

Hugs
Sylvia

French Girl in Seattle said...

My grandma used to love visiting the local "mercerie," and I often got to tag along. It was difficult as a young child to resist touching everything. There were so many treasures around the small store! But we were warned before entering: "Les mains dans les poches!" (Keep your hands in your pockets!) -- When I visit Paris today with my American-born son, i catch myself saying the same thing to him: "Les mains dans les poches!" ;-) Veronique (French Girl in Seattle)

cath said...

bonjour Genie, tes photos sont toujours superbes et pleine d'originalité!

Joe said...

This photograph would make a wonderful subject for a painting.

Cezar and Léia said...

Bonjour!
Your composition is adorable and you got delicate reflections here!
Léia

Janey and Co. said...

I would love to go there a examine their old lace and sift through the buttons. Great picture!

Anonymous said...

Beautiful image, Genie. I would love this shop. You would have to drag me out of there! I can just imagine the many ribbons, buttons and notions...sigh

Pat said...

I love these stores and I don't even sew.

Virginia said...

Would they allow photographs inside? I was shut out twice this last trip and one was la Droguerie. I learned a lot about shooting through windows though!
V

Loree said...

It really looks quaint and pretty.

Alexa said...

I love this place—but would have a very hard time keeping my hands in my pockets! (Thanks for the link to Colleen's informative blog, Genie.)

Randy said...

I like the mystery of the reflection.

Shane Pollard said...

Dearest Genie
Oh that is so ME - my favourite shop is a haberdashery - I just HAVE to get to this one in June.
I've added the name and locale to my "French Journal" - thanks Genie.
Did you buy anything or just look??

Off to see what Colleen has to say - merci mon ami!!!

hugs and love
Shane xox

Forest Dream Weaver said...

An Aladdin's cave........I'd love to see inside!

Ruby

Vreni said...

Great capture! Did you also take photos inside?

Malyss said...

Oh, I have the same sewing box!

Harriet said...

Love this post and thanks for the link to Colleen's Paris...my kind of shop for sure. Name and address have been entered into my Paris moleskine book. I was dubious about buying a book of blank pages, but they are filling up quickly.

PerthDailyPhoto said...

How exciting a 'notion store' sounds Genie, you would never know that treasure you might discover!!